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Digi Clicks

SPEKTRUM

UX/UI DESIGN • UX/UI DESIGN

E-COMMERCE • E-COMMERCE

ABO
UT.

Spektrum is a sister brand and an authorized distributor for Gilling Activewear —#1 leotard trademark in Latin America—. With over 20 years of experience in the region, they decided to expand their business to the US. They offer custom-made leotards for gymnasts, be it a single person or the whole team.

GYMNASTIC • GIMNASTIC

ACTIVEWEAR • ACTIVEWEAR

GOAL

Design and develop an easy to navigate website with high visual impact —suitable for mobile and desktop— aimed to increase the conversion rate.

MOBILE • MOBILE

RESEARCH • RESEARCH

PAIN
POINTS

1. Design a customized high-level website on a restricted CMS.

2. No on-page category architecture.

APPRO
ACH

The team performed an extensive UX research and planning as well as iterative website testing before designing the website making sure the solutions presented to the client included great functionality, a functional category architecture, and design.

Digi Clicks

I strongly recommend working with Digi-Clicks. The support is as good as it gets; they make the design process easy for everyone, and give you a manual with instructions on how to keep your site up-to-date that helps a lot. I just love the work they did for our brand!

ANA GIL

SPEKTRUM FOUNDER & CEO

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